Joel Kremer

Co-Founder, The Kremer Collection, Amsterdam, Netherlands
"Join me on the 9th of March 2019 where I will be speaking alongside dslcollection, Khora Contemporary, National Gallery of London and Vastari on VR as a Game Changer for Arts. Come and explore 17th century Dutch and Flemish old masters in virtual reality via VIVE Pro Headsets that will be showcased in the Middle East for the very first time during ArtBAB from the 6th-10th of March 2019. Learn more on the overview page and register now to be part of this"

The Kremer Museum is an innovative new museum concept that combines the newest VR technology with world-class Old Master paintings.

Joel has an extensive background in the online world, starting in 1998 online advertising in the BeNeLux and UK markets. After receiving his Bachelor's Degree in Economics, he joined Google UK & NL's sales teams, servicing WPP and later focusing on retail clients. He has also worked in several of Google's product teams across Europe and the US to launch ads products for Europe and train Google Europe's new hires. After Google, Joel founded Kremer Consulting, specialising in helping off/online companies in activating/accelerating their online business and is a frequent keynote speaker and delivers sales masterclasses for big tech companies all over the world. He has over 18-years' experience in the online industry, including marketing, implementation, and analytics. Joel has been responsible for managing the Kremer Collection since 2010 and has initiated the Kremer VR Museum and the Mighty Masters kids program, which aims to bring art to schoolchildren all over the world via VR technology.

The Kremer Collection is a growing, living creation;  literally a 'piece of art' that continues to develop since the first purchase of George Kremer in 1994. Acquisitions are still made on a regular basis, after which the paintings undergo extensive research and sometimes restoration. They are then added to the official collection, which we continue to share via an active external loans program as well as our Museum. We very much like to share our love and passion for these paintings and show the public why we believe these works are exciting, beautiful art that played an essential role in the development of western art. All the great masters of Realism and Impressionism and all who came after them were influenced by the Dutch and Flemish masters. The collection contains masterpieces by great masters such as Gerrit Dou, Pieter de Hooch, Frans Hals,  Jan Lievens, Rembrandt, Michael Sweerts & Gerrit van Honthorst, It also includes very interesting works by lesser known masters who deserve a larger audience such as Adriaen Hanneman, Abraham Bloemaert, Abraham Janssens, Theodoor Rombouts, Jan Baptist Weenix, Emanuel de Witte, Ludolf Backhuizen and many more.