UNFOLD Art XChange, the art business conference and summit platform, will launch the second edition of the Art + FinTech art and technology summit as a 15-session digital event across four weeks in June 2020.
Art + FinTech 2.0 will bring together more than 50 global art market leaders and tech entrepreneurs in a series of keynote addresses, conversations and panel discussions about the online art trade, new-media art, virtual reality, blockchain technology and sustainability.
Art + FinTech 2.0 aims to uncover, examine and debate the new age of digital disruption and innovation in the wake of the covid-19 pandemic. The summit will be attended by collectors, museum and art fair directors, curators, gallerists, artists, fintech leaders and blockchain technology experts.
Among the event highlights will be an exclusive session with one of the most influential figures in the blockchain industry, Joseph Lubin. He s a co-founder of the Ethereum platform, and the founder of ConsenSys, a decentralized blockchain production studio. He will discuss the potential uses of blockchain in the art market. Lubin will be joined by tech entrepreneurs from OpenSea, SuperRare, dada.art, Nifty Gateway, Cryptovoxels, Mintbase and NonFungible.com.
Millennial collectors,including Astrid Hill, Maria Baibakova and Eugenio ReRebaudengo, will discuss innovative developments in the art world and new ways of working, while artist Paul McCarthy will talk about his multimedia artistic practice and experiments with virtual reality. They will be joined by leading museum directors and curators, including Sabine Himmelsbach and Christiane Paul, gallerists such as Thaddaeus Ropac and Johann König, collectors including Adam Lindemann, Anita Zabludowicz, Kamiar Maleki, Nadia and Rajeeb Samdani, Masha and Jens Faurschou, and Dominique and Sylvain Levy and Robot Artist, Ai-Da.
Art + FinTech 2.0 runs from June 1st to 29th, with sessions every Monday and on selected Fridays.
After registration, delegates will be able to participate in the live webinars and watch videos of the sessions on the Art + Fintech 2.0 Big Marker platform.
Online art trade
The online art market has been growing steadily — to almost $5bn in 2018, according to the 2019 Hiscox Online Art Trade Report. The trend has been accelerated by the global pandemic, with art fairs and galleries rapidly developing online viewing rooms. Art +Fintech 2.0 will examine the latest developments in the digitization and virtualization of the art market. Speakers will discuss the potential of augmented and virtual reality (AR and VR) and artificial intelligence (AI) for arts businesses. They will also consider how these technologies can ensure future success and contribute to creating a more sustainable art ecosystem.
New-media art has been a rapidly developing field, embracing extended reality (XR), VR and AR as well as internet-based work and generative art. With many museums and galleries closed,the lockdown has encouraged greater audience exploration and sharing of screen-based works of art. Nevertheless, the perception remains that new-media art is difficult to display, collect and maintain. The webinar sessions will consider the best ways of exhibiting, collecting, conserving and building new-media art collections. The speakers will also discuss how to build audiences for innovative digital art forms.
Distributed ledger technology — or blockchain — has been widely discussed in the art market since 2018, particularly its potential to establish ownership, provenance and authenticity, smooth out transactions and create secure “smart contracts”. Art + Fintech 2.0 will discuss recent developments, including initiatives such as Art Identification Standard, which aims to make it easier to trace, identify and protect works of art. Joseph Lubin, one of the co-founders of Ethereum, will speak about the possibility of blockchain creating a new, more transparent art economy.
Other speakers will discuss the evolution of blockchain collectibles, also known as non-fungible tokens, to create unique, irreproducible works of art, and the rise of crypto art and blockchain-powered virtual reality realms. Meanwhile, Christiane Paul from the Whitney Museum of American art will explain how the museum is experimenting with blockchain to encourage new models of art patronage.
“UNFOLD Art XChange was conceived as an innovative art business conference and summit platform. It aims to become one of the largest multicultural art exchanges, bringing together diverse voices across local,regional and international art landscapes.
In light of the current global situation, with nearly a third of the globe in enforced isolation and the art world at a standstill, UNFOLD Art XChange has decided to examine the need to speed up the global transition towards a digital art economy.
At Art + FinTech 2.0, we will explore how the coronavirus pandemic is pushing the art world into an era of digitization and online. I hope this webinar series will offer a new and stimulating virtual experience, bringing together thought-provoking leaders in the art and tech worlds to share best practice, help us to innovate and come out stronger when the pandemic ends.”
Rachel Rekkab, Founder of UNFOLD Art XChange
“We are facing a great moment in the history of art and the art market. Nobody would have thought six months ago that digitization could bead opted so quickly across the whole art industry. Art + Fintech 2.0 is offering a unique platform to guide us through a broad variety of current technological developments which will significantly change the market and the way we experience art in the near future.”
Georg Bak, Art Advisor &Curator, Crypto + Blockchain Art, Curatorial Advisor, Art + FinTech 2.0
Astrid Hill President& Founder, Monticule Art Advisory
Georgina Adam Journalist & Author
Ai-Da, Robot Artist
Paul McCarthy Artist
Jennifer and Kevin McCoy Multimedia Artists
Blockchain and Crypto Art Developers and Innovators
Nate Geier CEO, Mintbase
Joseph Lubin Co-Founder Ethereum, Founder ConsenSys
Judy Mam Co-Founder, dada.art
Ben Nolan Founder, Cryptovoxels
Osinachi, Crypto Artist
Full speaker list: unfoldbrics.art/art-fintech-2-0/speakers
The New Age of Digitization and Innovation sessions
• Art & Technology: Digitization and Virtualization of the Art Market
• Globalization & Democratization of the Art Market: The Growth of the Online Art Trade
• The Millennial Generation: How are Young Collectors Driving the Online Art Marketplace?
• Collecting in the Digital Age: Building a New-Media Art Collection and Challenges for Preserving and Exhibiting
• Recreating the Museum Experience: How is VR taking Immersive Contemporary Art to a New Level?
• Museum from Home: What are 360 Virtual Tours and How can they Change the Art World?
• A New Force in Identification: How can an Art Identification Standard help Digital Integration and Establish Greater Data Trust?
• The Decentralized Future: A new Art Economy Powered by Ethereum Blockchain Infrastructure
• Art & Blockchain Non-Fungible Token (NFT) Report: Market Capitalization of the NFT Economy for Art
• Evolution of Blockchain Collectibles: Pushing New Frontiers for Digital Art through NFTs
• Cryptovoxels: Blockchain VR-Powered Realm
• The Blue-Chip Art Market: Can Blockchain Offer the Art World a "White Label Solution" and Achieve Maturity?
• Arts Patronage Via the Blockchain Ledger: Public Key/ Private Key
• Crisis VS Opportunity: Is Digitization the Answer to a Sustainable Art Ecosystem?
Full program: unfoldbrics.art/art-fintech-2-0/overview
Strategic Media partners
LinkedIn: Unfold BRICS
Contact: Rachel Rekkab
Notes for editors
UNFOLD Art XChange was founded in November 2017. It aims to offer unprecedented access to a larger, diverse and inclusive market that draws its inspiration from fast-developing areas of the world outside the traditional centers.
The first Art XChange summit was held in Dubai in 2018.
The first Art + FinTech summit was held in March 2019 in Bahrain, under the patronage of Her Royal Highness Princess Sabeeka Bint Ibrahim Al Khalifa. It brought together a pre-eminent group of international arts professionals and technology entrepreneurs for high-level and thought-provoking debate.
Art + FinTech 2.0 runs Monday June 1st to Monday 29th
Delegate fees: $150
Fees cover access to all sessions and subsequent video archive. No discount is given for single or reduced session access